Start with Basic SEO for Your Website

Starting with the Basics.

There are all kinds of things you can to to make your site more search engine friendly. Today, I'm going to start with the basics. This is not rocket science and almost anyone, yes anyone can make their site more search engine friendly. If you don't know HTML, I suggest you start to learn the basics or get a teenager to teach you. There are also many free online HTML resources to help.

Decide on what keyword or keyword phrase(up to 4 words) you want to optimize your one page for. Not, the entire site and I don't ever suggest that you start with your main/index page. Use iwebtool and come up with key phrases that "fit" your content. Iwebtool is not as robust as Wordtracker, but it's free. You will be optimizing each PAGE for ONE specific keyword or keyword phrase. This is VERY important. You do NOT want a bunch of keywords on a single page. If you find you have numerous keywords and phrases in the content of of your page then you'll need to add additional pages.

Your goal is to have the most related content you can produce related to that specific key word or phrase on your page. A good rule of thumb is to have somewhere between 8-20%.

So, your homework is to research, research, research and make a list of all of your related keywords and how many times they are searched per month. Next, I'll talk about meta tags.

As always, if you feel like you already have too many tasks on your plate and just don't have time for basic optimization, you can contact me through my professional Virtual Assistant website for help.

Not A Writer? No Problem!

Today I want to talk about adding content to your site. Does that mean you will need to spend hours and hours slaving at the computer in order to crank it out? No!

Your site needs fresh updated content at the very least weekly. So where is the best place to get it? I suggest doing 3 things:

1. Search the Article Directories for information on your topic. Some authors allow you to reprint their articles as long as you keep a source link. Be sure to check first!

2. Read other articles and stories related to your topic and write some quick content of your own or a review.

3. Add RSS feeds to your site

I'm in a bit of a time crunch today so this blog is short. Later, I'll talk about ways to get the "word" out about your site using some free methods of advertising out there.
Need more help? You can always contact me through my VA website. I answer every email personally

Baby Steps, Backlinks, and Blogs

If you blog daily for 1-2 months you will see higher rankings in the search engines. Google loves backlinks. I choose Blogger to create and post my blogs. It's not that I don't like WordPress but Blogger is owned by Google. Doesn't it make sense to you then if you blog through Blogger it will be easier for Google to find you? Yes!! I like some of the features of Wordpress and I believe you can do a lot more with it than Blogger but my goal is also to increase my rankings so this is my own personal example (so to speak).

So, this leads up to my next step: Start a Blog on Blogger. Personalize it and Blog, Blog, Blog about your site and the topics you are passionate about.

There is NO quick way to get higher rankings in Google. Did you hear me guys? Don't fall for any of those ads out there! You may be at risk of your site being blacklisted. It takes baby steps and continuous effort. DO NOT get frustrated. Sometimes you may not see results for up to 6 months!

Why is everyone so obsessed with PageRank these days? Read #7 of the featured article at SiteProNews and you will start to understand why pagerank is inaccurate. Let me ask you this question. If your site was ranked on the first page in Google (organic search), and you were receiving visitors and converting those visitors into sales, would it matter to you if your pagerank was 1? Absolutely not!

The goal of your website should be to provide useful products, information, and/or services to your visitors. EVERYONE has an opinion about what you should or should not do to increase your Google rankings. They are all guesses and opinions, even mine. I can say what has worked for me in the past and what didn't. However, Google's algorithims change constantly so what works today may not work tomorrow.

Again, you just concentrate on providing a site that is useful to your visitors.

Start your blog today and you can learn more tomorrow!

Basic SEO Will Not Automatically Drive Traffic to Your Site!

SEO and SEM are my passion as a virtual assistant. You do not need to pay firms thousands of dollars a month to get high rankings and more traffic. You just have to be resourceful! Most website owners believe if they do basic search engine optimization to their site they will open the flood gates and receive tons of traffic. This is simply NOT TRUE. When you optimize your site, you make it easier for the search engines to find you. You have to promote your site to get traffic.

The first step I always suggest to people who have websites is to sign up for a free Google Analytics account. You cannot tell if you are getting results unless you can measure where you started from.

Need to optimize your site but can't afford a big SEO firm? Join Cricket's free SEO class and learn how you can do it yourself.

So, those steps will get you started on your quest for higher rankings, more traffic, and more sales.

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